Heading tags | Notion

Heading tags in HTML are important elements used to structure the content of a webpage. They range from H1 to H6, with H1 being the highest level and H6 the lowest. Understanding the significance of heading tags is crucial for optimizing your website's SEO (Search Engine Optimization) performance.

Heading tags serve two main purposes:

Content Organization. Heading tags provide a hierarchical structure to your webpage's content. They help divide the information into sections and subsections, making it easier for users to navigate and understand the document's layout. Properly structured headings improve the user experience and enhance readability.
SEO Significance. Search engines place importance on heading tags when indexing and ranking webpages. They use heading tags to understand the context and hierarchy of your content. The proper use of heading tags, such as using H1 for the main page title and subsequent headings for section titles, helps search engines interpret and categorize your content accurately. This, in turn, can positively impact your website's visibility and ranking in search engine results pages (SERPs).

To optimize your website's SEO using heading tags, consider the following best practices:

Use a single H1 tag per page for the main heading or title.
Organize your content using hierarchical heading tags (H2, H3, etc.) to establish a clear structure.
Ensure that the headings accurately reflect the content within their respective sections.
Avoid skipping heading levels or using heading tags solely for stylistic purposes.
Use keywords relevant to the content in your headings to provide additional context for search engines.

By following these practices and utilizing heading tags effectively, you can improve your online store's SEO performance and provide a better user experience for your customers.